Built on Kindness a New Online Eco-Friendly Marketplace Launches For #SocialGood

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This year has sure been a doozy with challenges across not only our country, but around the world. Despite a year filled with a pandemic and the repercussions and reverberations of it, many people have stepped up to help others. Stories have caught waves all over the news and social media from food banks helping families survive to people banding together to save beloved local small businesses. Now is the time that we all become a little more intentional about how we can help others even if it is in small, but deliberate ways.

To help consumers buy with kindness and good in mind, a new online eco marketplace, KindHumans, recently launched by Justin and Suzi Wilkenfeld. Their goal: to celebrate the good in humanity by elevating community, commerce and world-changing causes. With staunchly vetted eco-friendly products that serve as perfect holiday gifts from an eco-friendly math kit for kids to planet-friendly stocking stuffers, KindHumans provides an easy way for you to purchase with purpose, one of the mainstays of our site. With some much going on in all of our lives, it’s nice when others have created easy ways to give and give back.

KindHumans, a certified B-corp, is based on a membership model in order for you to get the most out of their marketplace. You’ll receive 2% cash back, and can choose the social good organization you would like to support – for kids, the planet, or humanity. KindHumans gives 3% of your purchase to the cause you choose. As a member you will also receive their “Kindness. Pass It On” welcome pack including their signature hat.

Membership to KindHumans.com is $35 per year.


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Social Good Moms is a digital community and content platform dedicated to elevating issues that matter most to women and girls, from maternal health and reproductive justice to education, economic empowerment, and global health equity.

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